Business

Digital Health 2.0? The Next Generation Of Startup Business Models

At Tau Ventures, these are three principles we continue holding as generally true: i) In healthcare typical sales cycle to get...
2 min read 428

YouTube Attracts a Whole New World to Your Special Brand

Businesses that hesitate will be lost as their competitors take off John Vuong was calming down after a whirlwind. Just days before,...
4 min read 111

Are you looking for strategic or financial investors?

You need to be aware of the rationale of each investor type before starting the process. And there’s even an invisible...
2 min read 233

The Media Giants Fighting For Your Attention

Discovery Inc. Like most major media companies, Discovery Inc bring in most of the revenue from advertising. In 2020 the company...
1 min read 147

Help Your Brand Be the Top One That People Desire

Awareness is the first step to attract customers and build loyalty Photo by Austin Distel on Unsplash True tests of a...
2 min read 128

Entrepreneurship Podcasts and the Creative World of Business

The public’s perception of entrepreneurship is skewed. News stories on entrepreneurship often give inordinate focus to ‘buzzy’ businesses whose size and...
3 min read 130

Doing Right Things First Pays Off In the Long Run

Create brands that hold onto your loyal customers for a lifetime Taking the easy way out might save time and effort...
5 min read 849

Inventor Vs Innovator — What Can Entrepreneurs Learn From Who Bu...

Let’s start with three key principles: Principle 1: Inventors create a technology. Innovators bring the technology in everyone’s hands. Sometimes inventors...
3 min read 249

AI in Talent Management as a Competitive Advantage for Companies

CEOs recognize that “talent risk” is the number one threat, according to the KPMG 2020 report. Losing key employees and attracting...
4 min read 353

Are You Putting Digital Lipstick on Your Legacy Pig?

There’s more to building a digital company than using the word ‘digital’. How about this for the most boring opening sentence...
5 min read 340

Can Synthetic Data Solve Our Data Bias and Privacy Problems?

Nicolai Baldin, founder and CEO of Synthesized.io, talks about the future of sharing data and the power of synthetic data. Synthetic...
3 min read 378

A Simple, Brilliant Business Lesson from David Ogilvy

Do what’s best for the customer, even if it’s not your customer. There’s a cliche saying that, when you hear it,...
2 min read 321