Marketing
There have been plenty of criticisms about how tech companies use algorithms in their software that tends to favor their political...
Customers won’t buy from brands they don’t know. It’s a core principle for digital marketing strategist Mack Collier. He has made...
Marriott faces a class-action lawsuit following a data breach, one of the perils of using big data: Is it worth it?...
Busy people stick to systems if they want to hit and maintain peak efficiency. That’s the premise behind Tweepsmap and RentCompass,...
Although social media listening is a top trend, it should be part of every modern marketing strategy. Staying attuned to customers...
It’s a funny thing when you mix humor and marketing. Surely, Mark Anderson hopes so. Don’t call him Shirley. Instead, call...
Do you promote your blog posts effectively or just swing for the fences? Big rips are high risk, high reward –...
Tweeting smarter is Madalyn Sklar’s mantra. The social media consultant is Twitter’s biggest cheerleader. She backs up her passion as host...
Known as The Computer Guy, Joseph Ngare once dreamed of being a sports commentator. Now his thoughts have turned to another...
For Amy Woods, “oldies but goodies” is more than a nostalgic saying. It’s her life’s work, captured in Woods’ Content 10X...
Before making a purchase, talk. Marketers who do that will be ahead of the game. That’s the premise of what Paul...
How can a brand avoid the ever-selling voice and instead present what excites its audience and customers in a humane way?...
